When a marketer gets tired…


How to offer a 15% discount on a zero dollar product

Today. Sitting in the office and working on next week’s Instagram content plan. [Note here how organized I am: NEXT week’s content!]

Suddenly realizing. It’s Thanksgiving next week. Need a Thanksgiving post, something like a cute turkey. Oh. And then it’s Black Friday. Need a Black Friday post.

Me: Hi. Are we running any promotions for Black Friday?


Me: Come on. We could run a like 15% off promotion. Isn’t that a thing?


Me: What?

Office: Your product cost $0


It’s only Tuesday… More coffee, please!